Change Management
The fundamental component of all change management strategies is COMMUNICATION. Our team brings along the toolkit of PROSCI change management methodology coupled with marketing expertise. We tailor communication content to your unique stakeholders to help them understand and adopt changes.
Case Studies: Technology | Acquisition & Merger | Organizational Restructure | Price Increase
Technology Implementation
GOVERNMENT AGENCY: STATEWIDE
GOAL: Provide support for the change management team, taking lead on visual design and content.
With the modernization of two key systems our team operated as change management communication leads to both internal employees and external clients.
We focused on branding the implementations, creating leadership management tools, project change communications, videos explaining system benefits, system roll out timelines, Canva templates and much more.
Services
Print & Digital Design
Email Content
Google and PPT Presentations
Video Campaigns
Canva Templates
Acquisition & Merger
EDUCATION
GOAL: Manage brand story and inform all involved of changes and impact.
Our team was brought in initially to help senior leadership message policy changes to internal and external stakeholders. This quickly changed to something much larger. In alignment with leadership, our team created and implemented a communication plan with all stakeholders about the closure of the company and new partnership. We managed the narrative on a variety of channels: website, social media, digital newsletters, handouts, etc. Most notably this meant creating a website where all students could see and choose teach out options with other schools or join with them in the new school.
Services
Communication Plan and Execution
Stakeholder Analysis and Change Impacts
Print, Digital and Web Design
Google and PPT Presentations
Stakeholder content
Key messages
Organizational Restructure
PROPERTY MANAGEMENT & REAL ESTATE
GOAL: Minimize disruption to clients with leadership change while also shifting leadership and vision.
Our team has accompanied a few organizations through leadership/owner changes. This involved creating and implementing a plan to minimize impact to clients and control the narrative of the change. In all instances where we strategized the transition of leadership we have seen positive growth and adaptation.
Services
Communication Plan
Print, Digital and Web Design
Stakeholder Analysis
Key messages
Price Increase
FOOD & BEVERAGE INDUSTRY
GOAL: Change subscription service to be profitable, scalable while retaining brand integrity with customers.
No one likes to be charged more for the same thing, right? Our client had put off changing the price of their subscription service for years and was losing money on the service. We worked with them to strategically increase the value of their subscription while also implementing a price increase and communication to all stakeholders. This involved implementing a new Shopify system to add more options for subscribers. The client was able to roll out the price change and communication, turning the program around to be profitable.
Services
Communication Plan and Execution
Stakeholder Analysis and Change Impacts
Print, Digital and Web Design
Shopify Plugin Buildout and Testing
Go to Market Strategy
We love growing our community and want for you to be part of it. Let’s team up, bring a lift and make some magic happen.
Tel: 971-373-7117
Email: hello@greenhousecollaboratives.com